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Understanding Your Project Timeline

Learn about the phases of your project and what to expect at each stage.

Last updated: December 1, 2024

Every project follows our proven four-phase process. Understanding these phases helps set expectations and ensures smooth collaboration.

Phase 1: Discovery

This is where we learn everything about your business and goals.

  • Duration: Typically 1-2 weeks
  • What happens: We conduct discovery calls, review your current site, analyze competitors, and document requirements
  • Your involvement: High - we'll need your input on goals, preferences, and content
  • Deliverable: Project brief and sitemap

Phase 2: Design & Planning

We create the visual direction and technical architecture.

  • Duration: Typically 1-2 weeks
  • What happens: Wireframes, design mockups, and technical planning
  • Your involvement: Medium - review and approve designs
  • Deliverable: Approved design mockups

Phase 3: Development

We build your website with regular check-ins.

  • Duration: Typically 2-6 weeks depending on complexity
  • What happens: Coding, content integration, testing
  • Your involvement: Low to medium - periodic reviews and feedback
  • Deliverable: Staging site for review

Phase 4: Launch & Support

We deploy your site and ensure everything runs smoothly.

  • Duration: 1 week for launch, ongoing for support
  • What happens: Final testing, DNS configuration, go-live, monitoring
  • Your involvement: Low - final approval before launch
  • Deliverable: Live website + documentation

Communication During Your Project

We believe in transparent communication:

  • Weekly progress updates via email
  • Access to a staging site to preview work
  • Scheduled review calls at key milestones
  • Responsive communication for questions and feedback

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